After the outbreak of the COVID-19 virus, TVE Reclameproducties – a Dutch signage company active in visual communication – rolled up their sleeves to take action. In these troubled times, the company is now using its resources and skills to create safety equipment and distribute them locally.
Federal governments worldwide emphasize the importance of keeping our distance. In this regard, a standard of 1.5 m was soon agreed to be a safe distance to prevent contamination of the virus. However, sometimes it is rather difficult to estimate how much distance this exactly is.
To avoid misunderstandings about the minimum distance, TVE Reclameproducties produced safety stickers with a Summa F3232 flatbed cutter and first performed a pilot test at two local grocery stores. In the stores, the stickers were placed at exactly 1.5 m distance on the walking paths. Thanks to the stickers everyone respected the minimum distance flawlessly.
Based on these positive effects, TVE’s marketing department started brainstorming about other safety measures, imposed by the government. This is how the idea of developing safety packages arose. These packages contain various safety stickers, safety displays, a safety vest and various safety screens.
Kitty van Ballekom, Account Manager at TVE Reclameproducties states: “We share the contents of the safety packages as much as possible. So everyone can easily communicate the correct safety measures to their customers and visitors. Meanwhile, we follow up newly taken measures closely, so we can develop other safety products, if necessary. This way we can do our bit to prevent the spread of the virus as much as possible.”
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