Paint Visualizer

PPG set out to create an innovative online paint selection process for consumers with a new desktop and online paint color selection tool.

Using Summa's experience in Agile software and product development, we provided PPG with a single, powerful paint selection platform that can be rapidly adapted for other brands and paint color families. 

Global supplier of paints, coatings, specialty materials, chemicals, glass, and fiberglass.
Summa Services:
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The Opportunity

PPG wanted the platform to be flexible enough to work with other PPG paint brands in the future, both domestically and internationally.

  • Consumers had to choose among 1900+ paints grouped by color, trend and collection.
  • PPG needed more than a simple paint visualizer; they needed a brandable Digital Color Platform to accommodate their many paint brands and color families across the globe.
  • PPG turned to Summa for expertise in Agile development of high-impact software.

The Approach

Summa assisted in Agile adoption, introducing Agile best practices to help the team work together and deliver value faster.

  • Using Agile practices, Digital Color Platform features were prioritized according to value and organized in sprints.
  • Leveraging user experience design and software development expertise, Summa partnered with PPG to design an innovative way of allowing consumers to upload photographs, paint their own rooms to provide a better and more personalized color experience that could be shared through social media.

“We wanted this to be the one tool that you could do everything with, and Summa came to us with a better solution than what we originally asked for.”

– Phil Behrens, Project Manager, PPG

The Results

PPG now has an innovative and industry-leading paint selection product.

  • The unified platform handles rapid deployment to any PPG paint brand, color family or language.
  • Summa’s process led to the rapid realization of capabilities that exceeded PPG’s expectations. 

More of Our Work

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